Premium Paper
Upgrade Canadian self-mailer orders from standard 80lb stock to 100lb cover paper.
Premium Paper allows you to upgrade Canadian self-mailers from the standard 80lb stock to 100lb cover, the same weight used for a standard postcard. A self-mailer travels through the mail with no envelope, so the paper is both the message and the packaging. Heavier stock holds the fold and protects the print through automated sorting.
How does Premium Paper work?
Section titled “How does Premium Paper work?”Step 1: Feature Enablement
Section titled “Step 1: Feature Enablement”Before you can use premium paper on self-mailers, PostGrid’s Customer Success team must enable it for your organization. Contact [email protected] or [email protected] to request access.
Step 2: Select Premium Paper
Section titled “Step 2: Select Premium Paper”When creating a self-mailer campaign or individual order, choose your paper from the dropdown menu on the dashboard, or pass the paper ID in the order payload if you are using the API.
Step 3: Create Your Self-Mailer
Section titled “Step 3: Create Your Self-Mailer”Everything else works the same as standard self-mailers. Upload your design, add your recipients, and send.
Available Premium Paper Options
Section titled “Available Premium Paper Options”Default: Standard 80lb stock
Section titled “Default: Standard 80lb stock”PostGrid currently supports the following premium paper option for self-mailers:
| Premium Paper | Paper Stock | Finish | Sizes Supported | Best for |
|---|---|---|---|---|
| 100lb cover | 100lb cover | Standard | 8.5x11 Bifold, 8.5x11 Trifold | Brand-sensitive campaigns, pieces with tear-offs, premium seasonal drops |
For any other custom options, please reach out to your Account Executive/Customer Success Manager.
Key Benefits
Section titled “Key Benefits”- Built for an unprotected piece. 100lb cover holds the fold and the print through automated sorting, where lighter stock scuffs and bends.
- Per-order selection. Paper is specified on each order, so you can run premium and standard self-mailer campaigns side by side.
- Safe defaults. If no paper is specified, the order uses your organization’s configured default, or falls back to standard 80lb. Existing integrations keep working with no changes.
- Consistent with postcards and letters. Use the same selection flow as premium paper on other collateral.
- Works with Campaigns. Available in the campaigns flow for recurring and automated self-mailer programs.
Important Notes
Section titled “Important Notes”Availability
Section titled “Availability”- Premium paper must be enabled for your organization by PostGrid’s Customer Success team. Contact [email protected] or [email protected] to request access.
- Premium paper is currently available for Canadian self-mailers only. This is the opposite of premium paper for letters and postcards, which is US only.
- It is supported on 8.5x11 Bifold and 8.5x11 Trifold self-mailers.
- Finishes and coatings such as gloss, UV, or satin are postcard options only and are not available for self-mailers.
SLA Impact
Section titled “SLA Impact”- A paper stock change in weight only has no additional delivery time.
Pricing
Section titled “Pricing”- Premium paper may incur an additional per-unit charge. Contact your Account Executive/Customer Success Manager for pricing details.
Q: Is the 100lb text weight or cover weight?
A: Cover weight. Self-mailers are their own envelope, so 100lb cover is the same stock as a standard postcard.
Q: Which self-mailers can use premium paper?
A: Canadian self-mailers only, bifold and trifold at 8.5x11. Premium paper is not available on US self-mailers.
Q: What happens if I do not specify a paper on an order?
A: The order uses your organization’s configured default. If no default is set, it falls back to standard 80lb. Existing integrations require no changes.
Q: Can I use my postcard premium paper options on self-mailers?
A: No. Paper options are scoped by collateral type. Passing a postcard paper option on a self-mailer order returns an error, and the same applies in reverse.
Q: Does premium paper work in test mode?
A: Yes. Premium paper selections work in test mode for integration testing. No actual premium paper is used and no charges apply in test mode.
Q: Will my existing templates work with premium paper?
A: Yes. You can override the paper selection when creating orders from existing templates.